New Guide To Promoting Your Cosmetic Dentistry Practice
Publishes New Guide To Promoting Your Cosmetic Dentistry Practice
DentalWealthBuilder, the new web site from dentist and cosmetic dentist management expert Dr Bhavna Doshi this week publishes a new white paper from the dental practice productivity and growth strategy lecturer.
Focusing on the considerable growth in cosmetic dentistry procedures such as tooth whitening and minor, non surgical facial procedures including Botox, the report looks at how established practices can benefit from this upsurge in patient demand.
Author of the report, Dr Doshi said, “Britain is fast following on the footsteps of America with a growing cosmetic dentist culture. Procedures like cosmetic crowns and teeth straightening are growing by leaps and bounds so more and more dentists are offering cosmetic dentist as a regular part of their practices. The good news is that the market is growing rapidly but, as the number of practices offering these treatments increases, skilled aesthetic dentists have to work a bit harder to earn a share of the pie.”
In a crowded marketplace, it becomes difficult for patent and aesthetic dentist alike to flourish. In order to navigate these new waters, Dr Doshi’s white paper includes a number of suggestions for overcoming these challenges while providing appropriate client care.
“Our society is over-saturated with marketing and advertising messages. This means, that when dentists start marketing a dental practice and associated services, they are not just competing with other dentists, but with every other business, commercial and media advertisement that is currently cluttering the marketplace. This ultimately means that since we are so over-sold and over-marketed to, our potential patients are more skeptical than ever before and more hesitant to respond to our marketing or our ads.”
The paper, entitled ‘How To Promote Your Asthetic Practice’ also provides advice on tackling probably the greatest challenge; that of attracting the most appropriate type of patient through identification of the target sector and a practical guide to devising a strategic plan of action, identifying successful marketing strategies and monitoring results for long term increases in client numbers.
The full report is available to download free of charge at www.DentalWealthBuilder.com
Editor’s Note: Dental Wealth Builder is represented by search engine optimisation agency, Top Position. Please direct all press queries to Rebecca Appleton. Email: rebecca@topposition.co.uk or call: 0800 094 9001.
Dr. Doshi is a dental coach who understands the trials and tribulations of us dentists because she’s been there herself. She is a consultant dentist in business management. This is what makes her consulting, dental management and marketing advice so apt. 
The business of dentistry is now made easy. This programme allowed me to have my very own dental consultant in my own practice ALL the time. It made team management and dental marketing easier to action with very high results. I now have a fantastic marketing programme and an excellent team to go with it. AND I have the financial results to prove it. I have doubled my income in just a few months.
